3 Benefits of Using Home Staging When Selling Your House

3 Benefits of Using Home Staging When Selling Your House

3-benefits-of-using-home-staging-when-selling-your-houseHome staging is the art of preparing your house before selling it. It is a proven technique that sells homes relatively faster as most of the house’s features are highlighted through color choices, accent placement, furniture arrangement, etc. A properly staged house is shown to buyers at its best condition, so it is an investment that always pays and benefits the seller.

Following are 3 major benefits of using home staging when selling your house:

1. More Buyers

In order to appeal to your target population (potential buyers), you design the house and make it more attractive. As a result, more buyers get attracted to your house, so it’s more favorable for you. The goal of home staging is to transform the house into every potential buyer’s dream house. When you have more potential buyers, you are in the best position as a seller. It has a significant advantage for you when it comes to pricing. Your return on investment can be very sweet if you put just the right amount of money and time into staging.

2. Attracts and then Holds Attention

There are no second chances when it comes to real estate. You either grab the attention of the buyer at first glance or you don’t, it is as simple as that. House sellers have to make the best of this split second chance. When you are selling your house and a buyer visits to see it, it is your house that does all the talking. And before that, buyers look at pictures of your home so it should be able to attract them. Convincing your buyer to purchase your house is the key and when your home is properly staged, it does exactly that. In this way, you don’t have to put in so many words to convince your buyers, your house attracts and then holds the attention itself.

3. The House Sells Faster

According to surveys, staged houses sell up to three times faster and offer more profits. When it comes to real estate, time is the real money. The longer your house stays on the market for sale, the lower its probability becomes of selling at a high price as with the passage of time your potential buyers think that your house may have some issues that is prohibiting it from being sold. Furthermore, with the passing of each day that your house is not sold you will have to bear the expenses of its maintenance. And eventually, you might even have to lower your price just to attract the needed attention. So it is better to stage your house and increase its chances of selling relatively faster.


In conclusion, home staging is an important part of your marketing strategy. If you look at it as an investment, then it is worth all the time and money. You can either hire the stager for your home staging or simply avail their consultation services to get recommendations. And if you are up to it, you can do the home staging yourself as well.

Inland Empire Escrow  provides escrow services for a diverse variety of real estate transactions.  With offices in Chino CA and San Bernardino CA, we quickly and professionally service all the surrounding cities such as Chino Hills, Ontario, Rancho Cucamonga, Upland, Riverside, Redlands, Colton, Grand Terrace, Yucaipa, and more.  To hear more about our escrow services for residential, mobile home, short sale, REO, bulk/business sale, 1031 Exchange, or agricultural escrow, contact us today at (800) 917-9387.